Legal

Privacy Policy

Including how your feed is built.

TALENTIFY — PRIVACY POLICY

Effective Date: [SET TO PUBLICATION DATE], 2026 Operator: Future Gate for Technical Solutions LLC (“FutureGate”), Irbid, Hashemite Kingdom of Jordan — Commercial Reg. No. 82259


1. Who We Are & What This Covers

Talentify is a short-form video and talent discovery platform operated by Future Gate for Technical Solutions LLC (“FutureGate,” “we,” “us”), a limited liability company registered in the Hashemite Kingdom of Jordan (Commercial Registration No. 82259; National Establishment No. 200213258). This Privacy Policy explains what personal data we collect, how we use it — including how our recommendation algorithm works — who we share it with, and the rights and choices you have.

This Policy applies to the Talentify mobile application, the website talentifyapp.com, and related services (together, the “Service”). It forms part of our Terms & Conditions, available at https://talentifyapp.com/terms. If you do not agree with this Policy, please do not use the Service.

2. Information We Collect

2.1 Information you provide to us

Account information. When you register, we collect your username, email address and/or phone number, password (stored in hashed form), date of birth, and any profile details you choose to add, such as a display name, bio, and profile photo. If you sign in with Google or Apple, we receive the name and email address (or Apple’s private relay address) that the provider shares with us — we never receive your Google or Apple password.

Content you create. Videos you upload or record, captions, hashtags, comments, votes, challenge entries, and messages you send through the Service. Videos may include your image and voice.

Coins and wallet records. Coins on Talentify can only be earned through in-app activity (such as daily streaks, quests, and challenge wins) and used to send tips and gifts to other creators. Coins cannot be purchased with real money and cannot be withdrawn or converted to cash. We keep a record of your Coin balance, gifts sent and received, and challenge entries. We do not collect payment card numbers, bank details, or any other payment information.

Communications. Messages you send to our support team, reports you submit, and survey responses.

2.2 Information collected automatically

Usage and interaction data. The videos you watch and for how long, whether you watch to the end or skip, videos you like, share, or download, accounts you follow, comments you post, searches you run, challenges you view or vote in, and the times you use the app. These interaction events power your personalized feed (see Section 4).

Device and technical data. Device model, operating system and version, app version, language and region settings, IP address, time zone, mobile network information, and device identifiers used for app functionality, security, and push notifications.

Approximate location. We infer your approximate location (country/region level) from your IP address and device settings to show regionally relevant content and comply with regional feature restrictions. We do not collect precise GPS location.

Diagnostics. Crash logs and performance data (such as error traces and device state at the time of a crash) so we can find and fix bugs.

2.3 Information from others

Other users. Other users may mention you, interact with your content, or report content in which you appear.

Sign-in providers. Google and Apple share basic profile data when you use their sign-in, as described above.

3. How We Use Your Information

Purpose Examples of data used
Provide and operate the Service Account data, content, wallet records, device data
Personalize your feed and recommendations (Section 4) Interaction data, content data, language/region
Keep the platform safe: moderation, fraud prevention, enforcing our Terms (Section 5) Content, reports, usage patterns, device data
Operate Coins, gifts, and challenges Wallet records, challenge entries
Communicate with you: service messages, support, notifications you enable Contact details, notification tokens
Fix bugs and improve performance and features Diagnostics, aggregated usage data
Comply with legal obligations and respond to lawful requests Records relevant to the obligation or request

Where the data protection law applicable to you requires a legal basis, we rely on: performance of our contract with you (operating the Service you signed up for), our legitimate interests (safety, security, service improvement), your consent (where required, such as optional notifications), and compliance with legal obligations.

4. How Our Recommendation Algorithm Works

We believe you should understand how your feed is built. This section explains, in plain language, how Talentify decides which videos to show you.

4.1 What the algorithm is for

Talentify’s home feed is personalized: instead of showing every user the same videos, our ranking system tries to predict which videos you are most likely to enjoy, based on how you and people with similar tastes have interacted with content on the platform.

4.2 The signals we use

The ranking system uses the following categories of information:

What we do not use: the ranking system does not use your precise location or your private support messages. We do not attempt to infer sensitive characteristics such as your religion, health, or political views to rank content.

4.3 How ranking actually happens

When you open your feed, ranking happens in two stages:

  1. Candidate selection. From all eligible videos, the system first gathers a pool of candidates — for example, recent popular videos in your region and language, videos from creators you follow, and videos similar to ones you have enjoyed.
  2. Personalized scoring. Each candidate is then scored using a combination of:
    • a machine-learning model that learns a numerical representation (“embedding”) of your tastes from your interaction history and a matching representation of each video, and predicts how likely you are to watch and engage with it; and
    • rule-based ranking logic that adjusts scores for freshness (newer videos get a chance to be seen), variety (so your feed isn’t dominated by one creator or topic), regional relevance, and overall engagement quality.

Your interaction events (views, watch time, likes, and so on) are streamed to the ranking system continuously, so your feed adapts as your interests change. The machine-learning model itself is retrained periodically on aggregated interaction data.

If the machine-learning component is temporarily unavailable, the system automatically falls back to the rule-based ranking alone (popularity, freshness, and region), so the feed keeps working without personalized scoring.

4.4 How moderation affects ranking

Safety signals feed directly into ranking. Content that is under review, has been flagged by our moderation systems, or comes from accounts with repeated violations may be shown to fewer people or removed from recommendations entirely, as described in Section 5.

4.5 How you can influence your feed

Deleting your account deletes the interaction history and taste profile used to personalize your feed (see Section 9).

5. Content Moderation & Safety

To keep Talentify safe, uploaded content passes through a multi-stage moderation pipeline:

We process content and account data for these purposes as a core part of operating the Service. Records of enforcement decisions are retained to handle appeals, detect repeat violations, and meet legal obligations. Where content indicates a risk of serious harm — in particular any content exploiting or endangering children — we may report it to relevant authorities.

6. How We Share Information

We do not sell your personal data, and we do not share it with third parties for their own advertising. We share data only in these situations:

7. Advertising & Tracking

Talentify does not display third-party advertising and does not track you across other companies’ apps or websites. We do not use third-party advertising SDKs, and we do not share your data with data brokers or ad networks. Analytics and diagnostics data we collect are used solely to operate and improve Talentify itself.

If this changes in the future, we will update this Policy, and on iOS we will request your permission through Apple’s App Tracking Transparency framework before any tracking occurs.

8. Where Your Data Is Stored

Our servers are hosted in data centers located in the European Union (Germany). Because Talentify serves users across the Middle East and elsewhere, your data is transferred to and processed in the EU and in the countries where our service providers operate. Wherever your data is processed, it is protected by the safeguards described in this Policy and by contractual commitments with our providers, and where legally required we implement recognized transfer mechanisms.

9. How Long We Keep Your Data

10. Your Rights & Choices

To exercise any of these rights, contact our Data Protection Officer at dpo@talentifyapp.com. We will verify your identity before acting on a request and will respond within the timeframe required by applicable law.

11. Security

We protect your data using industry-standard measures, including encryption of data in transit (TLS), hashed password storage, short-lived access tokens with revocable sessions, firewalled infrastructure, network-level protections against attacks, and strict internal access controls. No system is perfectly secure; if we become aware of a breach affecting your personal data, we will notify you and the relevant authorities as required by law.

12. Age Requirements & Young Users

Talentify requires all users to be at least 17 years old, as set out in our Terms & Conditions. We do not knowingly collect personal data from anyone under 17 (or below any higher minimum age applicable in your country). Under applicable law — including Egypt’s Personal Data Protection Law — data of users under the age of majority is treated with heightened protection. If you believe someone under the minimum age is using the Service, please contact us at dpo@talentifyapp.com and we will terminate the account and delete its data.

13. Changes to This Policy

We may update this Policy from time to time. If we make material changes, we will notify you through the app or by other reasonable means before the changes take effect, and we will update the effective date at the top of this page. Your continued use of the Service after the effective date constitutes acceptance of the updated Policy.

14. Contact Us


© 2026 Future Gate for Technical Solutions LLC. All rights reserved. Talentify and the Talentify logo are trademarks of Future Gate for Technical Solutions LLC.